Solution Engineering

Analyze Competitive Positioning

A user gets a comparison of Salesforce against a competing product, or of one Salesforce offering against another. The output is a client-ready deck, whitepaper or report they can share with a customer.

41 tasks
Method

How MeshMesh does it

  1. Researches the products being compared, including a Salesforce feature's prerequisites, and connects to the org when the work needs it.
  2. Builds the comparison deliverable. This can be a competitive whitepaper, a report with a capability matrix and references, or a tiered analysis of which of a customer's tools could be consolidated, with talking points and discovery questions for a meeting.
  3. Refines the deliverable over later sessions based on user feedback. This has included correcting product accuracy, reframing professional-services cost, rewriting a section in qualitative terms and tightening the text.
  4. Publishes the result as an artifact for the user to share, sometimes as both a structured artifact and a presentation-ready HTML version. It regenerates the artifact when the user does not see updates in the earlier one.

A related capability is Build Customer POV Slide Decks.

Products

Products and features it works with

Bars show how many of this capability's tasks touched each product.

  1. 1AgentExchangeSalesforce Platform3 tasks